Many clients ask how SEO works. Although there are numerous layers of experience and research that has led us to our specific program, the foundation of all of our web site designs and SEO begin with the Google Webmaster Guidelines for what Google considers best website practices.
Google has provided the base guidelines on their site to explain how best to build a website and how best to communicate with Google the content. Believe it or not, we have many clients come to us with WordPress sites that look good but for some reason run slow and do not get picked up in the Google Search engine. This is because the developers did not look at these guidelines to properly configure the site and optimize the code to Google’s standards.
To read through the guidelines. Click here
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